I had a co-worker email me the other day asking for a blog post about the benefits of online sales blogging.
Why blog post for your lazada online store ? Or any others dropshipping/online business ?
(blogging is writing a topic and post it out for others to read about it )
1) It helps drive traffic to your website.
Raise your hand if you want more website visitors. Yeah, me too.
Now think about the ways people find your lazada store:
They could type the products that they are looking for right in to their browser, and hoola ,thousands of products pop up in front their screens .
What is the possibility of them click on your products ?
Well you might argue that you could pay for traffic by buying an email list , blasting them, and hoping some people open and click through on the emails. But that’s expensive and is not ethical .
You could pay for traffic by placing tons of paid ads, but still quite expensive. And when you run out of money, your traffic stops coming, too.
So, how can you drive any traffic?
In short: blogging, social media, and search engines.
100 % free and it will stay and will not expired or stop ,even if you are broke !
Here’s how it works.
Every time you write a blog post , it’s one more indexed page on your website, which means it’s one more opportunity for you to show up in search engines and drive traffic to your website in organic search. and it’s also one more signal to Google and other search engines that your website/online store is active and they should be checking in frequently to see what new content to surface.
2) It helps convert that traffic into leads.
Think of this way , have you got any free trial lately (gym , facial wash or products ), that require you to fill up your name , telephone no and email address ? Yes , that is leads generation . In the world of onlne , this method could be call as calls-to-action lead generations . Some of things that you could give out in order to generate leads will be things like free ebooks, free webinars, free trials … basically, any content asset for which someone would be willing to exchange their information. That is how you turn that traffic coming to your blog into leads for your sales team.
3) It helps establish authority.
If you’re consistently creating content that’s helpful for your target customer, it’ll help establish you as an authority in their eyes. This is a particularly handy tool if you are new to the online dropshipping business .
4) It drives long-term results.
First , all your web site’s products information or blog post will still be there ,as long as google still doing their business , you web site will stay . Second , when you are sleeping , lifting iron , showering or on a vacation trip to Hong Kong , your blog post will be still working it ass of , driving traffic to your online store .
5) Blogging is FREE
Blogging is absolutely free of charge. If you do not know which blogging platform is good , i will recommend you to start with wordpress.com it is 100% free and easy to navigate .
So , blogging is one of the simplest and easiest FREE way to drive traffic to your online store in Lazada , or any business . Lets start blogging today !
Join wordpress.com for free here .